1. About The Physics Academy

The Physics Academy is a Canadian online educational platform offering high school physics lessons, learning resources, and academic support.

Our website, memberships, and educational services are delivered through the Thinkific platform. For questions about this Privacy Policy or how personal information is handled, please contact [email protected].

2. Information We May Collect

The personal information collected depends on how you interact with The Physics Academy and the services you use. This may include:

• Name, email address, and account information
• Billing and transaction details associated with purchases or subscriptions
• Membership enrolment, subscription status, and course progress
• Questions, comments, and content submitted through our community or educational platform
• Messages and information provided when contacting us for support
• Technical information such as IP address, browser type, device information, and website activity
• Website and advertising interaction information collected through analytics or advertising technologies

We encourage users to avoid sharing sensitive personal information unless it is necessary for an inquiry or support request.

3. Payment Information

Payments are processed through Thinkific Payments and its associated payment-processing providers. These providers handle payment information, including card details and billing information, in accordance with their applicable privacy and security practices.

The Physics Academy does not ordinarily receive or store complete payment-card numbers or security codes. We may receive limited transaction information, such as purchase amounts, payment status, and billing details, to manage memberships, purchases, refunds, and customer inquiries.

4. How We Collect Information

Personal information may be collected:

• When you register for an account, enrol in a membership, or make a purchase
• When you contact us, participate in community discussions, or use educational resources
• Through Thinkific and the service providers supporting our website
• Automatically through cookies, analytics tools, and advertising technologies used on our website

5. How We Use Personal Information

We use personal information to operate The Physics Academy and provide our educational services. This includes:

• Creating and managing accounts, memberships, and purchases
• Providing educational content, monitoring learning progress, and supporting students
• Responding to inquiries and providing customer support
• Sending important account, membership, and service-related communications
• Maintaining the functionality, reliability, and security of our website and services
• Understanding website usage and measuring advertising performance
• Sending promotional communications where permitted by applicable law
• Meeting applicable legal, tax, and regulatory obligations

Personal information is used for purposes reasonably connected to operating, maintaining, and improving The Physics Academy and its services.

6. Consent and Your Choices

The collection, use, and disclosure of personal information are subject to applicable privacy laws, including requirements concerning meaningful consent. The form of consent required may depend on the information involved and how it is used.

Certain information is necessary to provide accounts, memberships, payments, and educational services. Analytics and advertising technologies are described separately in this policy because they may involve additional privacy considerations and consent requirements.

Where applicable, individuals may request access to their information, ask for corrections, or withdraw consent for certain uses, subject to legal and contractual limitations.

For questions about our information practices, available privacy choices, or consent withdrawal, please contact [email protected].

7. Privacy of Younger Students

The Physics Academy provides educational resources for high school students, including individuals who may be under the age of majority.

Privacy requirements may differ for younger students, including circumstances in which consent from a parent or legal guardian is required. We encourage parents and guardians to remain involved in their children's online learning activities and privacy decisions.

Students should avoid sharing sensitive personal information in community discussions or other areas accessible to fellow members.

Questions or concerns regarding a younger student's personal information may be directed to [email protected].

8. Third-Party Service Providers

The Physics Academy uses third-party platforms and services to operate its website, process payments, communicate with users, and measure website and advertising performance.

These services include:

• Thinkific for website hosting, accounts, memberships, course delivery, and community features
• Thinkific Payments and associated payment providers for payment processing and transaction management
• Email service providers for account communications and customer support
• Google Analytics 4 and Google Ads for website analytics and advertising measurement
• Meta for Facebook and Instagram advertising and related measurement technologies

These providers may process information as needed to deliver their respective services and according to their applicable privacy policies.

For more information about Thinkific's privacy practices, please review the Thinkific Privacy Policy.

9. Meta Advertising

The Physics Academy advertises through Meta platforms, including Facebook and Instagram, and uses Meta Pixel for advertising measurement.

This technology may collect or transmit information about website activity, such as page visits, checkout interactions, purchases, and associated browser or device information. Depending on the active integrations, related advertising events may also be transmitted through other methods.

This information may be used to evaluate advertising performance, improve campaigns, and support advertising audiences, including retargeting where applicable.

For more information about how Meta processes information, please review the Meta Privacy Policy.

10. Google Analytics and Google Ads

The Physics Academy uses Google Analytics 4 to understand website activity, including page views, visitor interactions, and certain checkout or purchase events.

Google Analytics is connected with Google Ads to help measure the performance of our advertising campaigns. These services may collect technical information, website interaction data, and online identifiers through cookies or related technologies.

For information about Google's data practices, please review How Google uses information from sites or apps that use its services and the Google Privacy Policy.

11. Cookies and Similar Technologies

Our website and its service providers use cookies and similar technologies to support website functionality, understand visitor activity, and measure advertising performance.

These technologies may include:

• Essential cookies that support account access, checkout, and website functionality
• Analytics technologies that help measure website traffic and interactions
• Advertising technologies that help measure campaign performance and may support relevant advertising or retargeting

Some analytics and advertising technologies may involve online identifiers or the transmission of website interaction information to third-party providers. Their use is subject to applicable privacy and consent requirements.

Most browsers allow users to manage or block certain cookies through their settings. Disabling cookies may affect some website features. Browser settings may not control every form of website measurement, including certain server-side technologies.

For questions about cookies or our use of tracking technologies, please contact [email protected].

12. Marketing Communications

The Physics Academy may send educational updates, service announcements, and promotional communications where permitted by applicable law.

Users may unsubscribe from promotional emails using the unsubscribe instructions provided in those messages or by contacting us.

Important communications relating to an account, purchase, membership, or service may still be sent when necessary.

13. Disclosure of Personal Information

Personal information may be disclosed to third parties where reasonably necessary to operate our services, fulfil transactions, or comply with applicable law.

This may include:

• Service providers supporting website hosting, payments, communications, analytics, and advertising
• Disclosures made with the individual's consent or at their direction
• Disclosures required by applicable law or lawful legal processes
• Situations involving the protection of accounts, security, or legal rights

The Physics Academy does not sell or rent student or customer contact lists to unrelated businesses for their independent marketing purposes. This does not exclude the limited information shared with advertising and analytics providers as described in this policy.

14. International Data Processing

Some service providers used by The Physics Academy, including Thinkific, Google, and Meta, may process or store information outside Canada.

When information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction, including lawful access requests by public authorities.

15. Retention of Information

Personal information is retained for as long as reasonably necessary to provide our services, manage accounts and transactions, respond to inquiries, and meet applicable legal or recordkeeping requirements.

Retention periods may vary depending on the type of information and the services involved. Information that is no longer required may be deleted, anonymized, or otherwise securely disposed of, subject to applicable obligations.

16. Information Security

The Physics Academy takes reasonable steps to protect personal information and uses established third-party platforms for website hosting, account management, and payment processing.

Security measures may include access controls, account authentication, and protections provided by our technology and payment service providers.

Although reasonable safeguards are used, no method of electronic storage or online transmission can be guaranteed to be completely secure.

17. Access, Correction, and Privacy Requests

Subject to applicable law, individuals may request access to personal information held about them, ask for inaccurate information to be corrected, or inquire about available privacy rights and choices.

Requests concerning personal information, including deletion requests where applicable, may be submitted to [email protected]. Certain information may need to be retained to meet legal, accounting, security, or other legitimate requirements.

We may request information necessary to verify the identity or authority of an individual making a privacy-related request.

18. Third-Party Websites and Links

Our website and educational materials may contain links to third-party websites or services. These websites operate independently and may have their own privacy policies.

We encourage users to review the privacy practices of third-party websites before providing personal information.

19. Updates to This Privacy Policy

This Privacy Policy was originally effective September 17, 2026 and was last updated on October 27, 2026.

We may update this policy to reflect changes to our services, technology providers, privacy practices, or applicable requirements. The latest revision date will be displayed at the top of this page.

Where appropriate or required by law, we may provide additional notice of material changes or seek consent for new uses of personal information.

20. Contact Us

If you have questions about this Privacy Policy, our information practices, or a privacy-related request, please contact: